Tuesday, April 18, 2006

 

Linkedin, My Space, Craigslist

Linkedin, MySpace, Craigslist===============================

Many of you have invited me to become part of your network atLinkedin.com, an online social networking site for professionals athttp://www.Linkedin.com

I used to decline, politely, simply because I haven't quite figured out how it works. Nor have I taken the time to learn. When I told a colleague this last week, he told me, politely, that he thinks I'm nuts.

"I'm amazed when I see all the different types of influential people whoother people in my circle know," he said. "You can add information about your newsletter to your profile and it could really increase the number ofreaders."

So, I Googled Linkedin and found a great review of Linkedin.com by PCmag.comat http://www.pcmag.com/article2/0,4149,1418686,00.asp

So I went back to all the invitations I've gotten over the months and simply agreed to join everyone's Linkedin circle. But the Creative Consultant, of course, is after all the publicity he and his fellows can get. Is it possible to use this online network to generate publicity, Iwondered. Are journalists ever listed on Linkedin lists? If so, have Creative Consultants ever used Linkedin to contact them and pitch them? Have you ever used Linkedin any other way in your PR or publicity campaign? What about MySpace.com? I always thought that site was best known as a place for Internet predators to troll, hoping to prey upon the teen-agegirls whose sleazy photos appear with their profiles.

Recently, however,I've seen well-respected business people grab their own space at http://wwww.MySpace.com

I want to write a special report about how consultants use these three websites, and any other networking sites, in their PR campaigns. If you respond, and I use your comments or ideas in the report, I'll send you a complimentary copy. Send your remarks to this blog.

In the meantime, don't miss all the excitement at Craigslist, where you can target more than 100 specific cities and more than 40 countries with your message, whether you're promoting a church bake sale, hiring employees, introducing a new project or expanding your line of services. Read more about what you'll learn from the CD or electronic transcript "How to Use Craigslist as a Global Publicity Tool" at http://tinyurl.com/geog2

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